Jun Hatsuumi

Shari Town

Town Creative Director / Copywriter

Creative director and copywriter for Shiretoko branding / Representative of Namiuchigiwa wo Arukou LLC. Born in Yokohama in 1967. Since 1992, he has worked at a JTB Group advertising agency, where he has been responsible for brand slogans such as "Always by your side. JTB." Since 2015, he has been involved in Shiretoko branding for Shari Town, Hokkaido, producing works such as "Shiretoko Toko-san." More recently, he has also been responsible for "Oribe Beans" in Kamishihoro Town, Hokkaido, the AKENOME project "Genkai Shuraku" in Yabu City, Hyogo Prefecture, and the rebranding of the Hokkaido Association of Incurable Diseases. Since 2017, he has been participating in cultural events in Taiwan as part of Shiretoko branding, inviting Taiwanese designers and artists to Shiretoko.

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