The "Machiakari Illumination," which has lit up Asahikawa's winter streets, will celebrate its 30th anniversary in 2025. This long-loved event is reaching a new milestone as times and values change. This year, with the new concept of "Asahikawa's Pride and Future Captivated by Light," the event will move in a new direction while cherishing the lit-up scenery that has been cultivated up to now.

Not all of the production will change at once, but in each area, such as in front of the station, light displays will begin to take shape, making the most of each area's unique characteristics. We would like to work with you to find a name that will put this "future landscape" into words and pass it on to the next generation. Please suggest name ideas that capture the essence of Asahikawa and the atmosphere of the special setting of Shopping Park, and that will make this event a symbol of how to enjoy the city in the coming winter and of the connections that will be made.