Overview

This popular event, first held in November 2017, will be held for the 13th time this year. This time, this event, which was held in June of the previous year, will be held in July as we head into the full swing of summer. The venue will feature a wide variety of flavors, from brands making their debut in Hokkaido to classic soft-serve ice cream and unique flavors. According to the Family Income and Expenditure Survey by the Statistics Bureau of the Ministry of Internal Affairs and Communications, the household expenditure on ice cream for one household in 2025 is 13,044 yen, unbelievably exceeding 10,000 yen for the 6th consecutive year. In addition to the intense summer heat, "winter ice cream" has also become a standard in Hokkaido, and the "ice cream fever" never cools down throughout the year.

This fair is held to coincide with the timing when this ice cream fever reaches its peak. We will deliver ice-cold deliciousness to meet your red-hot expectations.

Venue

Daimaru Sapporo Store, 7th Floor, Event Hall (大丸札幌店 7階 催事場)

Location：札幌市中央区北５条西４丁目７ 大丸札幌店