Located at the intersection of National Route 5 and the Iwanai-Toya Route, Roadside Station "Niseko View Plaza" consists of three buildings: the "Information Plaza Building" selling local products and tourist information, the "Free Space Building" with a direct sales store for agricultural products and take-out stores, and the "Restroom Building. The spacious Information Plaza Building provides a wealth of information on sightseeing in Niseko.

The Information Plaza building offers a wide variety of products, from dairy products such as sweets and cheese made from fresh Niseko milk to freshly baked bagels and stone oven bread, as well as a wide selection of local sake and wine. Freshly harvested Niseko vegetables are available for purchase. In spring, snow carrots, vegetable seedlings, and the very popular asparagus are available, and from summer to fall, a variety of vegetables fill the space, especially melons and potatoes, which are sold in a special tent at the right time of year! Please take your time and enjoy the abundance of locally grown vegetables, confectionery, and processed foods in the store.

The produce stand offers fresh, pesticide-free vegetables picked that morning, as well as rare and unusual vegetables at reasonable prices, under the motto of "safe, secure, and inexpensive. Not only vegetables, but also wild vegetables from the mountains of Niseko are lined up. Enjoy the seasonal delicacies easily. The take-out store also focuses on Niseko ingredients, and the local gourmet food is exceptional while enjoying a view of Mt. There is also an online store, so orders can be placed from all over Japan.