Seicomart, the one-of-a-kind local convenience store chain beloved by the people of Hokkaido, is releasing the "Seicomart FANBOOK," a book packed with everything there is to know about the store. It will be available at Seicomart stores and bookstores in Hokkaido on July 30th, and nationwide from July 28th.

Wondering what's inside? The book is filled with information that will make you love Seicomart even more, including the charms of its Hot Chef kitchen, Secoma trivia, and an interview with the comedy duo Taka and Toshi about what makes the store so special.

And as a special bonus, it comes with a multi-purpose pouch featuring a salmon pattern, bursting with Hokkaido character. A must-have item!

The A4-sized pouch is perfect for carrying tablets, PCs, documents, and small items. The inside features a repeating pattern of "Yuru Secoma" (cute, relaxed Secoma characters) illustrations, and it even comes with a detachable "Hot Chef" charm.

Furthermore, the official Seicomart online store will be selling a special set that includes the "Seicomart FANBOOK" along with original products for 5,918 yen (tax and shipping included), starting from 10 AM on August 2nd. The set is packed with a total of 23 items, including jelly, beverages, cup noodles, snacks, alcoholic drinks, and sweets! Only 1,000 sets will be available.

The "Seicomart FANBOOK" is sure to make you fall even more in love with "Secoma-san," the store that supports our daily lives. We can't wait for its release!