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Thinking of Moving to Hiroo, Tokachi? This Magazine-Style Brochure, 'move to PIRUY,' Will Inspire You!
Located in Hokkaido's Tokachi region, Hiroo is a town blessed with the sea, mountains, and rivers, and an abundance of delicious foods like genuine shishamo smelt and horsehair crab! A brochure showcasing the charms of Hiroo, titled "move to PIRUY," was published in April 2023. As the editor-in-chief of this magazine-like brochure, I, Maya Nakamura, am here to share its appeal with you.
Planned and edited by Maya Nakamura, who actually moved to Hiroo a year ago.
Hiroo: A Town of Kind People, Abundant Nature, and Full of Potential
"move to PIRUY" introduces the voices of a diverse range of people who have relocated to Hiroo, including a fishing-loving high school student, a woman who married a fisherman, and even someone who chose a dual-residence lifestyle for hunting. Over 20 pages, it provides detailed, real-life information about the kinds of people who live in this town, the work they do, and the lives they lead.
The featured jobs, like a cattle hoof trimmer and forestry work, are available for trial experiences upon inquiry.◎
I created "move to PIRUY" based on my own experiences, packing it with information you can't find just by searching online. Although I moved from Tokyo to Hiroo for hunting, everyone here is working hard towards their own dreams. With its rich nature, kind people, and delicious food, Hiroo has a different kind of appeal compared to Tokyo.
My motto for interviews is to have fun! This photo was taken during a visit to Kikuchi Farm.
A Glimpse into Real Life in Hiroo
Besides the stories of new residents, the brochure also covers support measures for newcomers, such as Hiroo's unique student loan forgiveness and business startup support, information on free properties, a noodle factory looking for a successor, and, of course, Hiroo's gourmet scene. We even feature home-cooked meals that one of Hiroo's skilled home cooks treated us to during an interview.
The supermarket in Hiroo, "Fuse," has a certain nostalgic vibe, don't you think?
A typical everyday lunch that embodies Hiroo: sculpin soup and simmered slime flounder.
Where can I get "move to PIRUY"?
"Move to PIRUY" is available at facilities like Tokachi-Obihiro Airport, Obihiro Station, and Obihiro Racetrack. In Tokyo, you can find it at the "Dosanko Plaza" in Yurakucho and "Kitchin Haco" in Nezu. In Sapporo, it's at "Hotel Polestar Sapporo," "Seesaw Books," and even in the Sapporo Ekimae-dori Underground Walkway. If you'd like to read it or are interested in stocking it, please contact us, and we can mail you a copy.
The Hiroo Town corner at "Hotel Polestar Sapporo."
Visiting a rural area on vacation is fun, but moving there suddenly feels like a huge hurdle! That's why I believe it's essential for people to get to know the town first. I hope you'll pick up a copy of "move to PIRUY," take your time reading it at home, and get to know Hiroo!
The team behind this issue of PIRUY: the designer, photographer, and all the members involved in its creation.
To purchase the first issue of the Hiroo Town guidebook "PIRUY", click here.
For inquiries about the second issue, the relocation brochure "move to PIRUY", click here.
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Writer's Profile
Shikajo (Huntress) / Editor
Maya Nakamura
Originally from Miyagi Prefecture, Maya transitioned from being an editor at a gourmet media company to a hunter. Known affectionately as "Shikajo Mayamon," her motto is to savor life respectfully. She handles the entire process from hunting deer to butchering the meat. As a freelance editor, she is also actively involved in logo and brochure design, writing, and event planning and management.
