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What in the world does it say? If you look closely, you'll see it's a "cow print" for a dairy farming town.
Straddling bridge at JR Toyotomi station
Can you understand it?
The words "TOYOTOMI" and "SAROBETSU" are written in a bovine pattern
are written in a bovine pattern...


From @hanatama0415's post
Cattle pattern letters unique to a dairy farming town
At first glance, it is hard to notice, but if you look closely at the cow print pattern, you will see "TOYOTOMI" and "SAROBETSU" written on it! Dairy farming is a core industry in Toyotomi, where 13,000 hectares of pastureland is used for pasture-based dairy farming. Seicomart's milk is also produced here in Toyofuji. That is why the town is closely related to dairy farming and cows. We asked Mr. Mizutama, the contributor of this article, what he thought!
When did you notice the words "TOYOTOMI" and "SAROBETSU"?
I noticed it last month when I happened to use Abundance Station. I wondered if they were secretly trying to appeal to the public. I thought so, but I felt that they could have put more effort into appealing to the public.
Milk is the most popular drink in Toyotomi, what is your favorite kind of milk?
I buy milk from Seicomart! I put it in my coffee every day and drink it as café au lait.
What are some good things about Toyotomi Town?
I recommend the hot springs in Toyotomi and the venison jingisukan at Sarobetsubenison! You can eat venison jingisukan at some of the day-trip hot springs, so be sure to try it!
Hot springs, venison jingisukan, and hot springs too!

Abundance Onsen is called the northernmost hot spring resort in Japan, and is visited by people from all over the country and even from overseas for its unique oily spring water. Please visit Toyotomi Town, where you can enjoy venison Genghis Khan and Seicomart's Toyotomi Milk!
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