On October 16, 2024, the unveiling ceremony of the "Hokkaido e-Water Project Snow Miku Vending Machine" (Snow Miku vending machine) was held at the "moyuk SAPPORO" commercial facility in Chuo-ku, Sapporo. Snow Miku also made an appearance at the unveiling ceremony, which was a great hit with visitors!

On October 16, 2024, the unveiling ceremony of the "Snow Miku vending machine" was held at Moyuk Sapporo, located on Raccoon Alley 3-chome, Chuo-ku, Sapporo, attracting many fans and tourists.

Representatives from Moyuk Sapporo's overall management association, Hokkaido Coca-Cola Bottling, and Crypton, along with Snow Miku, attended the unveiling ceremony.

The Hokkaido e-Water Project is a collaborative effort by Hokkaido, the Hokkaido Environment Foundation, and Hokkaido Coca-Cola Bottling Co.

Snow Miku, who appeared at the unveiling ceremony, is a character developed by Sapporo-based Crypton Future Media Inc. to support Hokkaido, and has served as an ambassador for the "Hokkaido-To e-Water Project" since April 2024. Snow Miku's illustration, created for the project, is also designed on the vending machines that have just been installed. When Snow Miku appeared at the unveiling ceremony, the venue was filled with cheers.

Snow Miku also appeared at the Coke ON distribution event held after the unveiling ceremony.

After the unveiling ceremony, Coke ON tickets were also distributed to the first 400 people who purchased "Irohasu Natural Water 540PET.

A portion of the sales of "Irohasu Natural Water 540PET and 950PET" purchased in Hokkaido has been donated to the "Hokkaido e-Water Project" to support activities to protect the water environment. After October 17, the Snow Miku vending machines will be located on the second floor and first basement of Moyukus Sapporo, each with a different design.

This is a new specialty spot in Sapporo! Please visit it if you are in the neighborhood.