Snow Miku will speak the words you came up with! The "Snow Miku Time Signal," broadcast on the outdoor digital screen at "COCONO SUSUKINO" in Susukino, Sapporo, held a contest for new phrases. We received over 500 entries from people of all ages, both from within and outside Hokkaido. After a rigorous selection process, the winning entries have been decided! Here are the new phrases that will soon be heard throughout the city of Sapporo.

"Snow Miku" is a character who supports Hokkaido and also serves as a Sapporo Tourism Ambassador. At "COCONO SUSUKINO," a landmark in Sapporo's Susukino district, the "Snow Miku Time Signal" video content has been broadcast daily on the outdoor digital screen since its opening in November 2023, announcing the time.

To coincide with the renewal of the "Snow Miku Time Signal," we held a contest for new phrases. We received over 500 entries, drawing attention from many people of all ages, both inside and outside of Hokkaido. After a selection process, the winning entries have finally been decided!

▼ Click here for more about the "Snow Miku Time Signal" phrase contest

8:00 AM: By Bokyaku-san

Eat some of Hokkaido's incredibly delicious food, and I hope everyone has a wonderful day today! Keppare (Do your best)!

12:00 PM: By Kissui no Dosanko-san

When you find something delicious, try saying, "Namara umai!" (It's super tasty!)

3:00 PM: By Ato-san

It's time for a deep breath! Okay, breathe in... and out! Let's refresh our minds and have a great rest of the day!

5:00 PM: By Amashi-san

Did you know the traffic lights are vertical to prevent snow from piling up on them? They look quite smart and stylish, don't they?

7:00 PM: By Blue Snow-san

There are so many ways to have fun at COCONO SUSUKINO! Try to find your own special way to enjoy it!

The new "Snow Miku Time Signal" will be updated based on the phrases selected this time. We will announce the broadcast start date on Domingo as soon as it is decided. The "Snow Miku Time Signal" is gaining attention as a new attraction in Hokkaido and Sapporo. When you visit Sapporo, be sure to check it out.