Opened in May 2007 as a direct sales shop of JA Biei. This is an antenna store where all the delicacies of Biei, the town of hills, are available. In addition to the "Selected Fruits Market" where you can find rice and vegetables produced in Biei and processed agricultural products in stylish packages, the "Selected Fruits Workshop" where you can eat in and take out seasonal sweets and light meals, and the French restaurant "Asperge" are also located next door. Biei rusks", "Yumechikara bread", and "Biei black bean bread" made from wheat, a specialty of Biei Town, are popular at the "Wheat Workshop" on the premises.