Celebrate the Wheat Harvest with Freshly Ground New Wheat Food! LINE_BREAK]Mugi Fest, which has drawn huge crowds in Tokyo and Fukuoka, will finally be held in Sapporo for the first time on Sunday, November 24th

Mugi Fest 2024 in HOKKAIDO will be held at Odori Bisset, Sapporo, jointly with the Hokkaido Food Film Festival
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Famous bread, pastry and pizza stores from all over Hokkaido, Honshu and Kyushu will gather! Special private barley food only available on this day will be sold! LINE_BREAK]
[Brief Outline]
Name: "Mugi Fest 2024 in HOKKAIDO x Hokkaido Food Film Festival"
Date: Sunday, November 24, 2024 10:00 OPEN / 17:00 CLOSE
Venue : Odori Bisse, B2F & 1F (3-7 Odori-Nishi, Chuo-ku, Sapporo, Hokkaido, Japan) Directly connected to Odori Subway Station
Admission : Free
Organizer : NPO Shinmugi Collection
Co-organizer : Hokkaido Food Food Film Festival foodfilm.jp
Co-sponsored by: Agrisystem Corporation, Ebetsu Products Corporation, Maeda Agricultural Foods Corporation
Maruhon Sesame Oil (Takemoto Yushi Corporation) / Simbino Java Tea Straits (Otsuka Foods Co., Ltd.)
Barley Festival
Co-sponsored by: Hokkaido Food Film Festival foodfilm.jp
Co-sponsored by: Agrisystem Corporation, Ebetsu Products Co. BREAK]Mugifes official website: mugifes.jp











We will be introducing many famous restaurants in Hokkaido, such as Mitsuya Shop (Obihiro), the popular "Pan Stock" (Fukuoka) which has huge line-ups every day, "365 Days" (Tokyo), "Bluff Bakery" (Yokohama) which has become a TV hit, and many more. (Yokohama), etc., all of which you have wanted to try at least once. Breads made with new wheat harvested this year in Hokkaido, sweets, pizzas, etc. are also on special sale.

Bread sales participating stores
[Part 1: 10:00 - 13:00] ●PAN DOKO (Yoichi) ●PIZZERIA DEL CAPITANO (Sapporo) ●sweet hearts NAMPO (Sapporo) ●Sandwich and Wine Melancholy Thursday (Sapporo), Ebetsu Flour Milling (Ebetsu) with Breadstock (Fukuoka) x Bluff Bakery (Yokohama)
[Part 2 14:00 - 17:00] Mansuya Shoten (Obihiro) , Kano Bread (Obihiro) , Bakery Lupa (Tsubetsu) , Maeda Nosan (Honbetsu) with 365 Days (Tokyo) x Kanel Bread (Tochigi, Nasu)


Japanese Ramen Noodle Lab Q, a famous ramen restaurant in Sapporo, PIZZERIA DEL CAPITANO (Sapporo), Sandwich and Wine Melancholy Thursday (Sapporo) collaborated in a dream! The "new yakisoba bread" "Shinmugi Yakisoba Pizza Sandwich" will be sold only at the venue. Sweet hearts NAMPO (Sapporo), the leader in Hokkaido's wheat sweets, has developed "sweet bread from a pastry shop" filled with the skills of a pastry chef!

Experience the taste of new wheat by Pan Yoltono (Otaru) x Simbino Java Taste Treat
Two types of baguettes made with 100% new wheat from each company, Kita-no-Kaori (Ebetsu Flour Milling) and Maeda-san's new wheat Harukirari (Maeda Agricultural Products Foods). Baguettes were tasted. During the tasting, participants were presented with a bottle of Simbino Java Tea Straight (Otsuka Foods), which makes the next bite even tastier.

Dogan Rye Loblo Tasting by Pain de Randonnée (Asahikawa) x Agrisystem (Tokachi, Brimuro)
You will taste the Danish rye bread "Loblo" which is now trendy in the bread scene. Organic rye whole wheat flour from Tokachi (Agri-System) will be used. LINE_BREAK]

Odori Bisset 1F will be holding a Hokkaido barley talk!
"Here's what's great about Dou-grown Wheat! 〜Opening Talk" 11:00 - 11:30
Shigeo Maeda (Maeda Agricultural Foods)
Madoka Morimoto (Atelier Tabrié leader)
Moderator: Hiroaki Ikeda[/LINE]
"Rebirth with Rye Bread! Agriculture and Health in Hokkaido" 11:30 - 12:30
*With tasting of "Pandurandne" Loblo
Eitaku Ito (Agrisystem)
Mitsuhiro Iba (Iba Farm)
Sachiko Kuramoto (Danish Rye Bread (Loblaw researcher)
Akiko Fukui (Pandurandne)
Rye is the trump card for promoting organic food and is full of dietary fiber and other healthful ingredients. We will introduce you to the current bread trend, Danish rye bread "Loblo", while you actually try it.